TPS099: Lessons Learned

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99 podcast episodes is a lot. Hopefully, when you reach that milestone, you’ve learned a thing or two about how to make your podcast better. This episode is a collection of lessons I’ve learned over those 99 episodes. First lesson, be your own best critic. But if you’re a creative type, you probably already are;) In that case, give yourself a break, create, learn, repeat.TPS99

Most of the lessons in this episode where culled while listening to most of my back catalog of content. I scrubbed through all my past podcast episodes picking out those things that made me think I could of done it differently or want to change moving forward past episode 100.
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TPS098: The Last TPS? How Do You Stay Motivated? iTunes and Mixer Updates.

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Is this the last Podcasters’ Studio? No. But staying motivated after years of talking about the same subject will be a challenge every podcaster faces if you do it long enough. How do you stay motivated?

In most cases, listener feedback and a love for the topic will keep the show going for as long as you want. However, other platforms such as YouTube, twitter, etc., have some built in capabilities that can help podcasters stay motivated through easy engagement with the audience.  [Read more…]

TPS097: Cheap Gear, Advertising and Being Niche

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On this fairly opinionated episode, I discuss my thoughts on “cheap” gear, advertising rates, audience numbers and who your podcast’s intro should serve.

“Cheap” Podcast Gear

Cheap gear is not the same as affordable gear. One I have a problem with, the other I do not.

Gear that is made poorly and creates issues like noise that shouldn’t be there, is cheap gear. That is the kind of ATR2100gear you want to avoid. Affordable gear, is something that works well at a budget friendly price. And that kind of gear I recommend often.

The best example of gear that is budget friendly yet performs at a professional level would be the ATR2100 microphone. I love this mic., because it’s less than $60 and the sound it produces can compete with microphones that are five times as much. It’s built well but it’s not perfect. I have seen the USB connection go back but the good news is it has a lifetime warranty so there is little risk to getting this microphone. This is a great piece of gear that a beginning podcaster can buy and instantly have the capability to produce professional level audio.  [Read more…]

TPS096: Multichannel Output and Input

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Recording multichannel audio is the best way to take total control over your audio.

However, it can be difficult and/or pricey to achieve. Technically you can do multichannel with any mixer, even the cheapest ones. How many separate channels you’ll get is a different story.

On this episode I talk about how to use an analog mixer to output multichannel audio via Insert channels. Other topics include an update about the construction of my podcast studio, confirming that the 2i4 is indeed multichannel and a brief PSA about making sure your website is podcast ready.
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TPS095: Auphonic and Where to Submit Your Podcast

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You’ve created your podcast ready RSS feed so what’s next? You need to send it out to the world!

There are many places your podcast can be found however you need to submit your show’s RSS feed to multiple directories and apps in order to have people find you.

On this episode, I talk about the top ten directories that send me the most traffic and where you should submit your podcast first, in order to find the majority of your audience.

I also discuss Auphonic.com as a fantastic option for easy post production including the simplest way to make sure you are hitting proper Loudness targets for podcasting.
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Podcasts Are Coming to Google!

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Google is getting their own podcast directory and they want you to submit your podcast nowgplay

In exciting news, Google is finally jumping back into podcasts by announcing that podcasts will be added to Google Play Music.

“Podcasts” and “Google” are not two words that have gone together very well over the last five or so years since the demise of the Google Listen app which was just so-so anyway. Well they’re back and it sounds like they’re all-in.

This is great news for podcast producers and hopefully many, many new podcast fans to come.

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TPS094: International Podcast Day and the Focusrite Scarlett 2i4

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IPD-Round-300International Podcast Day is September 30th, find out what you can do to support and grow the medium of podcasting.

The Focusrite Scarlett 2i4* audio interface is a great little device for plugging analog gear (microphones, mixers, etc.) into your computer and getting clean sounding, high-quality audio.  [Read more…]

TPS093: Get a Mix-minus into a Smartphone and overview of the Mackie 402VLZ4

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How do you get audio from your phone (iPhone, Android, etc.) into your mixer? The simple answer is you plug it in. You can use a basic stereo cable (I prefer this “Y” cable*), plug one end into your phone’s headphone output Mackie402VLZ4and place the other end into an available channel on your mixer and now you can take audio from the phone into your recordings.  But what if you want to also send all the audio from the mixer (your mic, your co-host, sound FX, etc.) back to the person on the phone without them hearing themselves? That’s called a mix-minus and you can use a couple different devices to achieve this setup.  [Read more…]

TPS092: Social Sponsorships and the Behringer Q802USB Mixer

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What’s the value of a new podcast subscriber? Would you trade 20, 50, 100 dollars an episode for a new subscriber? Two new subscribers?

Social-Sponsorship-graphicA podcast sponsorship can be a hard deal to negotiate and for many smaller shows it’s not likely worth the tradeoff; having to put ads in your content for a small monetary return. But what if the exchange was not money but instead something likely more important to a podcast… new listeners.

Word of mouth is still the best form of marketing for any podcast. Trading ad space on your show for an introduction to a targeted, relevant, interested group of potential new subscribers may have bigger returns and is almost certainly a much easier form of sponsorship to obtain.

Social sponsorship is sponsorship deal for the rest of us. The average podcaster does not carry the number of subscribers that most ad buyers would want to see for CPM based deals. Yes you can cultivate a one on one sponsorship with someone who has a relevant business but when it comes to asking for money it’s often a much harder sale. [Read more…]