TPS092: Social Sponsorships and the Behringer Q802USB Mixer

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What’s the value of a new podcast subscriber? Would you trade 20, 50, 100 dollars an episode for a new subscriber? Two new subscribers?

Social-Sponsorship-graphicA podcast sponsorship can be a hard deal to negotiate and for many smaller shows it’s not likely worth the tradeoff; having to put ads in your content for a small monetary return. But what if the exchange was not money but instead something likely more important to a podcast… new listeners.

Word of mouth is still the best form of marketing for any podcast. Trading ad space on your show for an introduction to a targeted, relevant, interested group of potential new subscribers may have bigger returns and is almost certainly a much easier form of sponsorship to obtain.

Social sponsorship is sponsorship deal for the rest of us. The average podcaster does not carry the number of subscribers that most ad buyers would want to see for CPM based deals. Yes you can cultivate a one on one sponsorship with someone who has a relevant business but when it comes to asking for money it’s often a much harder sale. [Read more…]

TPS091: Gain Staging Any Mixer

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Setting up a mixer can be a difficult task. Even on the smallest mixers there are numerous buttons and knobs that all affect the audio you put into it. Knowing exactly which knobs to turn and when can be confusing at best and can wreck your audio at worst. In this episode I talk about how to gain stage (setup your microphone for proper audio levels) any mixer you might use as a podcaster.

Because beginning podcasters often start with a very limited budget, we tend to purchase mixers that don’t feature all the tools that some higher end mixers have such as PFL/Solo buttons for easier gain staging of your microphones. But even the cheapest mixers have the minimum controls to setup your levels properly. I talk about how to use both a channel’s peak light and/or the main mix meters to get your mixer operating a level that the manufacture intended it to be used at.


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TPS090: Replacing Media Files and Behringer Xenyx UFX1204 Mixer Review

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Of the many benefits of having a great podcast media host, having the ability to seamlessly replace a file is a nice option. With both Libsyn and Blubrry (use code: PodcastHelper for a free month at both), you have the ability to UFX1204insert a new file in place of an already published one. This allows you to easily fix errors after the fact without affecting your stats or remove time sensitive content once it expires. These are just two ways that replacing a file can help you in your podcast productions.

On this episode I speak to Krystal from Libsyn about how this process is performed inside a Libsyn account and the various options you have when performing a file replacement.

I also do a review of the Behringer Xenyx UFX1204 mixer.* [Read more…]

TPS089: Preamp, Processor and Editing Software

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This show’s schedule is erratic at best but that doesn’t mean I think any other podcast should do the same. Not if you want to grow your show to its maximum potential. I think a show should maintain whatever schedule it sets for itself. If you are once a week then try to be there every week. However, for me, this show is a hobby podcast with the aim of producing a good library of how-t0-podcast content. Therefore, if I can’t be here every week it’s ok. Those of you who listen know this and I thank you so much for staying tuned. It’s important to let you know that if you struggle with getting a podcast out on a regular schedule that it’s OK. DBX286sIt’s certainly better than not podcasting at all. So if you feel like you are falling behind, don’t. Anyone creating a podcast in 2015 is still ahead of the curve. Congrats;) But again, if you can, produce regular content on a set schedule. It’s best for your show and your audience.

On this episode you’ll hear me using a new piece of gear, the DBX286s. This preamp and processor is highly regraded in the podcast space and so I had to try it. I think you’ll hear that the audio sounds great. The primary reasons I purchased this device was for the preamp and expander. The compressor, deesser and enhancer are added bonuses. That said, the compressor is quite heavy and will definitely change how your audio sounds. If you’re looking for that “radio voice,” after the microphone and your own voice, this processor will go a long way towards making that happen. Over the years, I’ve grown to appreciate a more subtle, natural sound for podcast production so I don’t know how much I will use the compressor but it’s nice to have.

[Read more…]

TPS088: Compression for Podcasts with Randy Coppinger

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Ever wonder when, how or why to use compression when post-processing your podcast? If the answer is yes then this is your episode. Randy Coppinger, professional audio engineer, talks with me about using compression for your spoken word podcast and just as importantly, when not to.compressor

We talk about what compression can do for your audio, how it can damage it and all the factors that go into the results you’ll get from a compressor including your microphone.

After that we dive into how you might want to set up a compressor or at least where to start. If you feel lost when you look at a compressor, don’t worry, we all were at some point.

The key element is practice. You just need to start turning the knobs. This episode will help you understand what to listen for when using compression and how to improve your post processing techniques for your podcast.

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TPS087: EQ for Podcasts with Rob Williams

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Ever wanted to learn how to use the post processing effect EQ? This is two hours of pure EQ talk for your podcast with professional audio engineer Rob Williams. While you still need to get your hands dirty and mess with the settings to truly learn EQ, this episode will help remove the Parametric EQfirst barrier to becoming great at using EQ…knowledge.

The best part of this interview (to me) is the focus on dialog and the human voice. You can find many tutorials for using an EQ to post process your audio but as podcasters we have specific needs. Rob and I dive specifically into what those needs are and how to use an EQ for podcasting (spoken word).

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TPS086: Loudness Normalization with Georg from Auphonic (Part 2)

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Loudness normalization of your audio is a “simple” process for measuring and processing for the perceived level of your audio. Perceived levels are how the human ear interprets levels. In recent years, new standards for measuring perceived level have arisen out of a lot of research and engineering.  Georg Holzmann and I discuss the history of measuring loudness and these new standards more in depth in part one of this interview. For an even more complete understanding of these newer standards please see the links at the end of this post for useful resources.EBU R128 logo

In part two of our talk, Georg and I take a look at loudness normalization as provided by his service available at Auphonic.com. We also talk about how a podcaster can start to begin measuring and performing loudness normalization in their own audio editing system. [Read more…]

TPS085: Auphonic and Loudness Standards with Georg Holzmann

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Post processing your audio podcast can be a daunting task. Where do you start? What effects do you use? How to adjust the effects once you choose them? These questions and many more like them can easily scare a podcaster away from doing any polishing of their audio podcast file.

But if you’re interested in rounding out your sound to make it better overall and don’t want to learn the tech behind doing it there’s Auphonic.com. On this episode I’m talking with Georg Holtmann, the creator of Auphonic, software for helping you get the best audio possible. Auphonic Logo

Of course the first step is to record it well. I like to say, you can’t make bad audio good, you can only make it less bad. For that reason you’ll want to make sure you have a decent microphone, a quite recording space and a few other pieces (pop filter, quite preamp, etc.) before you even think about processing your audio. The better the audio, the better the software and processing will work.  [Read more…]

TPS084: USB Power and When Do You Need a Mix-Minus?

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You’ve decided you want to record Skype interviews or a remote co-host and you’ve heard about using a mix-minus setup. How do you know if this applies to your podcast?

On this episode I talk about how to know when you need a mix-minus as well how I’m using a new piece of gear to power my mobile podcasting rig without plugging into a wall or having to throw away batteries. Anker USB Battery

There are really only two scenarios where you’ll need to setup a mix-minus for your podcast. The first one is if you want to record Skype and have the person on the other side hear your primary microphone; the mic you are using to record your podcast. In this setup, you need a mix-minus because you have to send the Skype audio back to the person on Skype minus their audio to prevent a feedback loop (hearing their own voice back). The second is if you want to do “live to hard-drive” podcast production. [Read more…]

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