Where to Submit Your Podcast

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Various Podcast directoriesYou’ve recorded your first podcast episodes and created a podcast ready RSS feed. Now what?

After making sure your podcast is available on your website, including an HTML5 (mobile friendly) player, you can begin submitting your podcast (using your RSS feed url) to the largest directories and apps.

Start with the four directories* listed in this infographic to ensure good coverage in most of the places people get podcasts.

Everyone will see varying numbers from each of the listed directories but these four will make your podcast available on the biggest platforms (Apple, Android, Microsoft, and Linux).

The directories listed in the infograph (below) are not necessarily in order of importance but have made this list because in order to be in each one, you have to go to the website and manually submit your podcast.

Some of the other popular directories, like Overcast, will include in your podcast automatically once you have submitted and been accepted into iTunes.
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How To Submit a Podcast To iTunes

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Submitting your podcast to the iTunes store is easy once you have created your podcast-ready RSS feed.

The video above will show you how this is done and the step-by-step directions are below.

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TPS092: Social Sponsorships and the Behringer Q802USB Mixer

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What’s the value of a new podcast subscriber? Would you trade 20, 50, 100 dollars an episode for a new subscriber? Two new subscribers?

Social-Sponsorship-graphicA podcast sponsorship can be a hard deal to negotiate and for many smaller shows it’s not likely worth the tradeoff; having to put ads in your content for a small monetary return. But what if the exchange was not money but instead something likely more important to a podcast… new listeners.

Word of mouth is still the best form of marketing for any podcast. Trading ad space on your show for an introduction to a targeted, relevant, interested group of potential new subscribers may have bigger returns and is almost certainly a much easier form of sponsorship to obtain.

Social sponsorship is sponsorship deal for the rest of us. The average podcaster does not carry the number of subscribers that most ad buyers would want to see for CPM based deals. Yes you can cultivate a one on one sponsorship with someone who has a relevant business but when it comes to asking for money it’s often a much harder sale. [Read more…]

TPS 078: Moving Your RSS Feed and Formatting Descriptions

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The Podcasters' Studio What if you need to move your podcast RSS feed? I tell you how I accomplished this with one of the feeds we have at my work via a special RSS tag (see the links section below for the code).

Also discussed is the number of episodes you’ll see listed on your iTunes page. The answer is up to 300. If you have more than 300 episodes, congrats and don’t fret, all your episodes will be available to everyone once they subscribe.

Finally, I discuss the decision to include html tags in your RSS feed’s description tag. Some apps don’t display these tags and if they do they’re not clickable. However, more and more apps are starting to accept and honor code and links which could be a new way to get your audience to interact with your podcast.I recorded this episode slightly different. I used the ATR2100 directly into the computer via USB and recorded into audio editing software. The results sound fantastic and it goes to show you don’t need a lot of money to produce an awesome sounding show. [Read more…]

TPS 077: RSS Feeds and FeedBurner

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Have you run into the 512kb limit imposed on your feed via FeedBurner? This episode will give you some solutions about how to fix it or what to be on the lookout for so your feed doesn’t go down.

If you’re just weary of the FeedBurner’s future and want to move your feed away, Rob Walch from Libsyn and I will be discussing how you can do that as long as you have control over your RSS feed.

The Podcasters' Studio

If you’re using FeedBurner to serve your RSS feed to iTunes or any other podcasting app, you might run into a problem where your feed no longer updates. This happens because your feed gets too big. Your feed can exceed the 512kb FeedBurner limit several different ways.

  1. You’re including your blog posts in your feed.
  2. You’ve produced hundreds or thousands of episodes.
  3. Your shownotes are really long for each episode and you have hundreds of episodes which equals lots of text.

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PQT – Names in Titles

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Podcast Quick TipsIf you have a podcast where you have on guests/interviewees, you should include those names in the title of your episode(s) for better search results in iTunes.

I’ve noticed that when I search for someone’s name on iTunes I get results not only for their own podcast, assuming they have set up their feed correctly, but also for other podcasts on which they were interviewed and the show put their name in the title. [Read more…]

TPS 070 – Show intros, Zoom H4n and the Top Podcast Directories

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I recently spoke on the topic of podcasting at Social Media Week D.C. (#SMWDC) and it presented some great opportunities to use gear that I don’t always use and speak to people face to face instead of from behind the mic. This of course led to some insights that are perfect for podcasters.

Public speaking introduces an added element of excitement, nervousness and adrenaline that you might also experience the first few times you sit down to a microphone to record your podcast. In each scenario it’s a good idea to remind yourself to slow down. Even after recording hundreds of podcasts episodes, I still find myself having to slow down when speaking in public. [Read more…]

Best Podcasting Directories – Where to Submit Your Podcast

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Whether you just started a new podcast or are looking to grow your audience, being in the best podcasting directories will make your show more visible to potential viewers.

Where to Submit Your Podcast [Infographic]

Ranked in the order of where my shows are seeing the largest audiences, below is a list of the best podcast directories (a.k.a. podcatchers) to submit your RSS feed. itunes

iTunes – Still the number one place podcasts are found. iTunes is the first place you should submit your podcast. Watch this video on how to submit your show to the iTunes store.

Stitcher – A mobile podcast app, Stitcher is on the rise with lots of podcasts being consumed by its users. They’re also leading the charge to get podcasts into the car (their app now works natively inside some BMW’s).

Google Play Music – While not currently available to podcast listeners, podcast producers can submit their RSS feeds now. With native support for Android devices and hopefully some strong marketing by Google, this directory is likely to become the most popular place to find podcasts behind iTunes.

Miro – The open-source podcatcher. Available for users on most major operating systems (Mac, Windows, Linux).

TuneIn – A blend of terrestrial radio, music and podcasts, TuneIn Radio provides users with a wealth of audio content.

Submitting here will also make your podcast available on the Amazon Echo.

Submitting your show to all of these directories will grow your podcast by making it available to more people searching for content they enjoy at the place they are already consuming podcasts.

Get more details on how to submit your podcast to the above directories.

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