TPS Ep. 041 – Autopost Your Podcast to Facebook, Archiving Content and Hardware Versus Software FX Processors

On this episode I talk about how to post your podcast feed to facebook automatically including an audio player and how to keep your podcast alive after you stop producing it and paying for hosting.

I also discuss the differences between using a hardware versus software based compressor/limiter/gate. This is a non-essential piece of equipment and all of it’sprocesses can be handled in post production, however there are some benefits to using a real one.
download this episode (43mb | .mp3 | 45 min.)

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PQT – Promote Your Podcast by Notifying the People and Products You Mention

Promote your podcast by contacting the people and or companies you mention in your show. Many times those people will respond by passing on your content to their community.

Whether it’s through a simple tweet or facebook post, your content gets exposed to infinite amounts of new listeners when it’s passed on by someone else. And typically when you are mentioning someone or something on your podcast, it’s something you are a fan of, use, or plan to buy. Therefore the person who you are most likely speaking kindly about or the product which you use and love is great promotion for them or their company.

In most cases when you let someone know that you are talking highly about them or their product, they have every motivation to pass that on to their community. You see it on the backs of books and website testimonials, people like it when you talk about them and their products.

So let them pay you back with a retweet, a facebook wall post, or maybe even a mention on their own show. Market your show and get your podcast in front of hundreds of new listeners just by making someone else aware that you talked about them.

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TPS Ep. 039 – Audio Editors, Virtual Cart Machines, and Using Analytics to Track Success

Adobe Audition is now out for the Mac. Find out what I like about it, what I think you could use as an alternative and the effects I use when using Audition to process my audio.

Also discussed on this episode are virtual cart machines (soundbyte, pod producer, etc). These apps and programs allow you to bring other audio clips into your podcast recordings by easily organizing them into a push button display. Easily bring in intros, outros, sound effects and any other audio clips you want to load into the software.

I discuss the advantage to using the new “like” button for facebook and how using Google Analytics to set “funnels” can help you to achieve your desired conversion goals for on your website.

Also find out why I think you can stand to profit by giving away all of your knowledge and content for free! The more content you produce and publish in your niche, the more you establish yourself as an expert in your field. The best way to achieve this status is by making sure anyone and everyone interested in your content can consume it. By giving it away for free you are not only inviting everyone to view it, you are drawing people to your expertise and opening up the possibility for anyone to hire you or pay for other products you sell surrounding your content.

download this episode (46 min|mp3|44.5 mb)

Links mentioned in this episode:
Adobe Audition for the mac beta – free (until the beta is over).
Facebook Social Plugins – for installing a facebook like button plugin on your wordpress site
ID3 editor – for putting metadata into your mp3 files
Google Analytics – for website statistics
PodcastHelper (Ray) on facebook
sound byte for ipad – for inserting audio clips into your podcast recordings

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PQT – The Importance of Your Show’s Introduction Content

You never know how long any listener or viewer of you podcast is actually going to stay tuned in. Because of this is best to get your most important information out to them as soon as possible. Let them know all the things that will be covered on your episode, your email and website where they can go to find out more about your podcast.
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