Feedburner.com, recently purchased by Google, is service that allows you to customize your feed. Once you have a feed for your show, head on over to Feedburner.com and burn your feed. Doing so will allow you to create a valid feed that is recognize across all platforms as well as providing you the necessary enclosures for itunes submission.
Along with a valid feed and itunes compatibility, feedburner allows you to dress up your feed and include graphics, links to various sites like Digg.com, twitter, and much more. Maybe one of the most important features is allowing your viewers the ability to subscribe to your podcast via email.
Tune in and listen to what feedburner can do for you and why it’s a must have if you are a podcaster. Don’t delay because this step should be taken before you launch your very first episode!