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TPS095: Auphonic and Where to Submit Your Podcast

November 8, 2015 by Ray Ortega 18 Comments

You’ve created your podcast ready RSS feed so what’s next? You need to send it out to the world!

There are many places your podcast can be found however you need to submit your show’s RSS feed to multiple directories and apps in order to have people find you.

On this episode, I talk about the top ten directories that send me the

most traffic and where you should submit your podcast first, in order to find the majority of your audience.

I also discuss Auphonic.com as a fantastic option for easy post production including the simplest way to make sure you are hitting proper Loudness targets for podcasting.
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TPS092: Social Sponsorships and the Behringer Q802USB Mixer

June 11, 2015 by Ray Ortega 2 Comments

What’s the value of a new podcast subscriber? Would you trade 20, 50, 100 dollars an episode for a new subscriber? Two new subscribers?

A podcast sponsorship can be a hard deal to negotiate and for many smaller shows it’s not likely worth the tradeoff; having to put ads in your content for a small monetary return. But what if the exchange was not money but instead something likely more important to a podcast… new listeners.

Word of mouth is still the best form of marketing for any podcast. Trading ad space on your show for an introduction to a targeted, relevant, interested group of potential new subscribers may have bigger returns and is almost certainly a much easier form of sponsorship to obtain.

Social sponsorship is sponsorship deal for the rest of us. The average podcaster does not carry the number of subscribers that most ad buyers would want to see for CPM based deals. Yes you can cultivate a one on one sponsorship with someone who has a relevant business but when it comes to asking for money it’s often a much harder sale. [Read more…] about TPS092: Social Sponsorships and the Behringer Q802USB Mixer

TPS 081: Reaching Your True Audience and Growing Your Podcast

January 22, 2014 by Ray Ortega 6 Comments

I’m back in The Studio after spending a week in Las Vegas attending and speaking at New Media Expo 2014 (NMX). It was, as you could probably guess, a great time. If you’re a podcaster who enjoys meeting other podcasters and learning how to better your show, it’s hard not to have fun at NMX. Lots of great content and endless amounts of great people and conversations.

While at the conference, I spent the majority of my time talking with people I previously only knew from online interactions (twitter, G+, podcasts, etc) and meeting people I had never spoken to before. While the content at NMX (sessions) are great, you’re probably going to have the most fun meeting people who spend most of their time in a world much like your own (they “get” you;)).

I had some other duties while at NMX, I was co-presenting a panel on How To Grow Your Podcasts From 100s to 1000s along with Dave Jackson and Daniel J. Lewis as well as recording a live Round of Podcasters’ Roundtable. [Read more…] about TPS 081: Reaching Your True Audience and Growing Your Podcast

TPS Ep. 057 – The Benefits of Using a Mixer

April 16, 2012 by Ray Ortega 3 Comments

Adding a mixer to your podcast studio will allow your productions to grow along with your show.

As you get further along in your podcasting venture, you’ll likely want to add in more capabilities such as Skype hosts and guests, more in-studio microphones, and built in capabilities for backing up recordings to avoid loss of your audio. Having a mixer in your studio allows you to easily add in these and many more features as your skills and productions progress over time.

On this episode I explain the many ways a mixer allows you to easily expand your studio’s capabilities and what features you might want to look for when choosing your first mixer or upgrading your old one.

Podcast: Play in new window | Download (Duration: 46:06 — 42.4MB) | Embed

PQT – Blackberry Podcast Store

October 6, 2010 by Ray Ortega 4 Comments

Submitting your show to new podcatchers is the best way to grow your audience fast. Make sure to submit your podcast to all the podcasting directories you can find and don’t forget the thousands of people who are consuming, searching, and using the Blackberry Podcast store. Go to the Blackberry Podcast Store to create an account and submit all your podcasts (audio and video) today.
right-click to download (3.5 MB|3.5 min.)

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Podcast: Play in new window | Download (Duration: 3:35 — 3.4MB) | Embed