PQT – Names in Titles

Podcast Quick TipsIf you have a podcast where you have on guests/interviewees, you should include those names in the title of your episode(s) for better search results in iTunes.

I’ve noticed that when I search for someone’s name on iTunes I get results not only for their own podcast, assuming they have set up their feed correctly, but also for other podcasts on which they were interviewed and the show put their name in the title. [Read more…]

PQT – YouTube SEO: Creating Relevant File Names

Once you’ve edited your video you need to export it, add some metadata and then upload it to YouTube.

But before you do that, make sure that the name of your actual video file is something relevant to the information contained in the video itself. This is because YouTube indexes the file name as well as all the other metadata you include.

Doing so will help increase your visibility in YouTube search and is just another bit of insight into YouTube’s algorithm for choosing which videos rise to the top.

Links mentioned in this episode
SEO Your YouTube Videos in 10 Steps (blog post)

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TPS Ep. 056 – SXSW, Archiving Your Podcast, and Powerpress 3.0

Fresh off my return from SXSW, I share my experiences from the conference and a couple panels I saw that led me to bigger ideas about my podcast, sharing and your show’s legacy.

One of the speakers I sat in on was Jason Scott from the Internet Archive. He talked about curating the culture of the web and capturing it for future generations. So what happens to your podcast when you’re gone? I discuss thisSXSW Interactive 2012 logo and suggest that you might want to backup your episodes to Archive.org. You’re creating great content that when viewed from a far in context with other shows produced during the same time, can lead to a bigger picture of what was happening in a particular time in our history. Save it.

I discuss a new episode of Podcast Quick Tips where I take a look at Skype’s new release which includes an option (for Mac users) to disable auto gain control. Windows users already have this in their version of Skype. Don’t let Skype control your microphone. Now you can easily disable this setting for times when you are using Skype to record a podcast.

Check out ThePodcastersStudio.Tumblr.com. Yet another way I’m using the content I create here to generate small amounts of income. The site is a collection of mobile photography of podcasting gear that I come into contact with, connected to affiliate links. This might be another revenue stream for your podcast. Anytime you are creating content that promotes other’s products, try and incorporate affiliate links. It adds no extra cost to your audience and it could help you offset the costs of producing your show.

Custom title tags are a way to help you write blog posts for humans and robots. I discuss how you can create catchy titles while still maintaining good SEO for the likes of Google, Bing, etc.

Finally, I take a look at PowerPress 3.0, the podcasting plugin for WordPress created by Blubrry.com. Once again they have added some great features that you are likely able to add into your podcasting site’s backend to help improve how your show is delivered to your community. Don’t miss the great resources I list for helping you work your way through the newest version of the plugin.

Links mention in this episode:
Jonathan Stark – The guy who gave the Internet free coffee
Archive.org – for free podcast hosting or archiving
How to disable Skype’s AGC and EC with HTML code
All in one SEO pack – plugin for WordPress
The School of Podcasting’s Morning Announcements – Feedburner Vs PowerPress – An interview with Mike Dell, part of the PowerPress tech support team
The Audacity to Podcast Episode 72 – How to Setup PowerPress 3.0 with video walkthrough

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TPS Ep. 017 – Part 2 of my Interview with Jeff Roney

Jeff’s back in the studio, virtually via Skype, with part two of our interview.

On this episode we talk about twitter strategies, connecting with your audience, SEO, being a more efficient podcaster, content ideas for your show, and we take a look inside Jeff’s studio including what hardware and software he uses to produce his shows.

Take a listen and make sure to email your questions to me here at ThePodcastersStudio [at ] gmail.com or call in via our irzpbannern studio phone line at 925.567.3335.

Also if you are in need of podcast consulting, you want to build your own show or improve the one you already have, please visit the consulting page and contact me for one-on-one training and development.

Thanks for listening, now go start a podcast….or two!

All music on this podcast are licensed via Creative Commons and available at www.MusicAlley.com

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